Archive for month: January, 2009

January 30 2009, (18:51)

SharedVue makes Pipeline for Enterprise/Channel Partners Websites

News & Press | By: jkgibbs | No comments


This past week, Reid Overcash (CEO, dVue) was interviewed for an article in TechJournal South. In the article, Overcash talks about today’s channel marketing pain points for both the enterprise and channel partners and how dVue’s Web 2.0 Cloud Marketing strategies help solve them.
“You might go to some channel partner Web sites where the content ...Read More »

January 23 2009, (21:51)

Importance of Maintaining Corporate Branding

Channel Marketing | By: jkgibbs | No comments


As I help with the pseudo rebranding and complete repositioning of dVue, it makes me realize just how important it is to keep a consistent brand message. It is hard enough to make sure you keep the same language and jargon across one website, let alone a whole partner channel. It seems mind blowing to ...Read More »