Archive for month: February, 2009

February 20 2009, (15:01)

Lead Scoring’s Importance for Lots of Leads

Channel Marketing | By: jkgibbs | 1 comment


In a recent case study from DigitalBodyLanguage, Jeff Hartley at Terracotta outlines some ways he deals with their  biggest problem – too many leads. In this brief study, Jeff talks about the importance of lead scoring and how it has helped Terracotta streamline communications to buyers in different stages of the buying process.
Terracotta: Lead Scoring ...Read More »