Mirror, Mirror on the Wall, Why is My Brand So Inconsistent?
Channel Marketing, Content Syndication | By: ebedard | No comments
When I talk to channel IT vendors they almost always tell me how important their partners are to them. They tell me 50%, 75%, and sometimes even 100% of their total business goes through the channel — the lifeblood of their business. Often times, a channel partner is where a prospective customer has the ...Read More »
