Archive for tag: channel partner programs

July 12 2010, (13:53)

3 Tips for Vendor Content Syndication Programs

Content Syndication | By: jkgibbs | 1 comment

Content syndication isn’t about putting as much content on channel partner websites as you can. It is about providing the end use with quality, relevant content that is specifically tuned for each partner.

July 1 2010, (10:45)

A Case Study: Partner Incentives Increase Program Adoption

Channel Marketing | By: jkgibbs | 1 comment


Every channel vendor wants to do more with less, particularly in this economy. One way of achieving that is by being more efficient: cutting out waste, running lean, and employing talented, versatile individuals who can self-motivate and multi-task. When it comes to the channel, self-motivation takes on a whole new meaning in terms of getting ...Read More »