Archive for tag: lead scoring

September 17 2009, (16:39)

Jigsaw Opens API for Developers

News & Press | By: jkgibbs | No comments


Jigsaw, one of the internet’s largest qualified leads and information databases, has officially opened its doors (and API) to allow developers to offer their customers additional ways to share leads and data. Some examples of the ways the new API is being used include iPhone apps, instant database lead info capture, website visitor identification, and ...Read More »

February 20 2009, (15:01)

Lead Scoring’s Importance for Lots of Leads

Channel Marketing | By: jkgibbs | 1 comment


In a recent case study from DigitalBodyLanguage, Jeff Hartley at Terracotta outlines some ways he deals with their  biggest problem – too many leads. In this brief study, Jeff talks about the importance of lead scoring and how it has helped Terracotta streamline communications to buyers in different stages of the buying process.
Terracotta: Lead Scoring ...Read More »